In today's fast-paced world, where stress and everyday life exhaust us, spa treatments are becoming a true haven for relaxation and recovery. For Bulgarians, who increasingly value health and balance between work and rest, visiting a spa is not just a luxury, but a necessity. According to general observations, the average Bulgarian goes to the spa between 2 and 4 times a year. This depends on factors such as income, region of residence and personal preferences. For example, residents of big cities such as Sofia or Plovdiv often choose short weekend visits, while those from smaller towns prefer seasonal holidays. This trend has been increasing in recent years, especially after the pandemic, when people started looking for ways to boost immunity and mental health through natural methods.

What do the Bulgarians do in the spas?

Bulgarians approach spa visits with a practical outlook - they seek a combination of relaxation, health and social experiences. Usually a day at the spa starts with a consultation with a therapist who recommends treatments according to the person's needs. This is followed by a variety of activities that help promote complete relaxation. Here are some of the most common ones:

• Mineral baths and hydrotherapy: Bulgarians like to soak in warm mineral waters, which relieve muscle aches and improve blood circulation. This is especially popular among middle-aged people seeking treatment for rheumatism or arthrosis.
• Massages and therapiesA: From classic massage to aromatherapy or reflexology, these treatments are a favorite for stress reduction. Many people combine this with a sauna or steam bath for a complete detox effect.
• Cosmetic proceduresA: Women often choose face masks, peels or anti-cellulite treatments, while men prefer sports massages. Families, on the other hand, opt for group relaxation sessions.
• Yoga and meditationA: More and more young people are integrating spa with yoga classes or meditation to achieve mental balance.
• Nutrition and dietsA: Some spas offer healthy menus that are used for detox programs, especially after holidays.

These activities not only help physical health, but emotional health as well. 

The benefits of regular spa visits

Regular spa visits bring many benefits that Bulgarians are increasingly aware of. First of all, they improve the immune system through the mineral waters rich in sulphur and other elements. This is especially important in Bulgaria, where seasonal illnesses are common. In addition, spa treatments reduce stress, which is a major problem for working people. Many Bulgarians note an improvement in sleep and energy after such visits.

For families, a spa is a way to come together and enjoy quality time together. Children can be introduced to the concept of healthy living early, while adults find relief from chronic pain. Economically, spa tourism stimulates the local economy, creating jobs in resort areas.

The most preferred SPA destination in Bulgaria

Among the many spa destinations in Bulgaria, Velingrad stands out as the most preferred. Known as the "Spa Capital of the Balkans", this town attracts thousands of Bulgarians every year thanks to its more than 80 mineral springs of different temperatures and composition. Velingrad offers the perfect combination of nature, healing and relaxation, surrounded by the Rhodope Mountains that add fresh air and picturesque views.

Bulgarians love Velingrad for its variety of options - from budget public pools to luxury hotels. For example, if you're looking for a hotel in Velingrad, you'll find plenty of options with modern spa facilities where you can enjoy thermal pools, jacuzzis and specialised treatments. SPA in Velingrad is synonymous with quality, with treatments such as balneotherapy that cure respiratory problems and skin diseases.The town is ideal for year-round tourism: in winter - for warm baths in snowy surroundings, and in summer - for a combination with walks in the mountains. Many Bulgarians visit Velingrad for weekend getaways where they focus on recuperation. If you are planning a trip, book hotel in Velingrad in advance, especially during peak seasons, to take advantage of affordable spa packages.